ISDG has been customizing targeted solutions for companies in a wide variety of industries since 1994. We have decades of combined experience in developing customized branding strategies, integrated marketing communications, unique identity systems, effective collateral and sales tools, robust websites, interactive presentations and client driven tradeshow graphics. Our toolbox includes the following. Need something not on the list? Just ask. We’ve most likely worked on something similar over the years. We’re very versatile!
Market Research: Collect background information to understand the target audience, market and competitive landscape.
Position and Messaging: Clearly define your unique market position and translate that position into clear, concise messaging that speaks to the target customers.
Brand Identity and Management: Define and convey a compelling, consistent brand image and tone across all marketing efforts.
Website Development: Design and produce a website that delivers your key messages and meets your specific needs and requirements, including e-commerce, content management systems, database applications, and Flash animation.
Search Engine Optimization: Identification of key words/phrases for optimal search engine placement, incorporation of search friendly site components, submission to key search engines and tracking of search engine performance. Pay-per-click campaign creation and management.
Product Introduction and Launch: Energize product introductions and maximize early opportunities.
Direct and e-Marketing: Reach your most qualified targets and move them forward in the buying cycle.
Collateral and Sales Tools: Provide materials and tools needed to support your marketing and sales efforts – including brochures, trade show materials, interactive presentations, POS displays, packaging, broadcast media, etc.
Mobile Applications: Create your program to reach audiences on their mobile devices.
Social Media: Setup infrastructure for you to communicate via Facebook, LinkedIn, Twitter, podcasts, blogs and a variety of Web 2.0 platforms.
Media Placement: Develop a program to communicate to your audiences where they best receive information.
In Plain English…
Logos and Identity Systems
Website Design & Development
Responsive Mobile Websites
Search Engine Optimization
HTML, CSS & PHP Programming
iPad App Development
Brochures & Catalogs
Product Data Sheets
Copy Writing & Editing
Event & Exhibit Graphics