Dawn Harris President, Strategy Director
As founding principal of ISDG, Inc., Ms. Harris provides strategic direction and executive oversight for all ISDG projects. With over 25 years experience providing strategic marketing, web design and creative services, Dawn has a solid reputation for understanding client needs and building reliable, productive relationships that deliver exceptional value. Working closely with ISDG’s diverse client base to identify comprehensive goals and objectives, she creates integrated marketing solutions that effectively capture and convey customer-focused benefits. She is highly effective at overseeing all aspects of the creative process to guarantee the client receives full attention to every detail.
Dawn is a firm believer in continuing education and holds a Professional Internet Marketer certification, which must be renewed annually. The certification covers over 120 topics related to Search Engine Marketing, Social Media Marketing and Web Analytics. She loves to roll up her sleeves and identify the best methods to draw traffic to online campaigns. Dawn participates in a variety of professional organizations. She is the former VP of Communications for the American Marketing Association, Austin chapter, is a member of the Texas Green Network, Texas Women in Business and the Westlake Chamber of Commerce, where she serves on the Humanitarian Committee.
David Hassmann Creative Director
After a brief sabatical, David has returned as Creative Director for ISDG. Mr. Hassmann is a senior-level creative contributor with more than 20 years of experience in numerous market segments, including high tech, health care, real estate and consumer products. David’s well-rounded experience creating concepts and designs for advertising, collateral, tradeshows and Internet marketing is coupled with a wealth of knowledge in the arenas of brand strategy, implementation and high-impact communications for corporate and consumer marketing campaigns. David oversees all creative efforts and provides quality control oversight for your business.
Chad Kraeft Lead Programmer
Mr. Kraeft is the Core Developer and Lead Programmer for ISDG. With 15 years of programming expertise, Chad brings a wealth of talent and versatility with a skillset ranging from Microsoft ASP/SQL to open source technologies PHP/mySQL. He creates dynamic, accessible websites, professional user interfaces and custom Web-based software applications using W3C standards and accessibility guidelines. His expert level of knowledge in PHP has enabled rapid development of projects that require interaction between multiple databases, while his project management skills allow him to work through areas of concern while maintaining the clients’ confidence in the process. He is an expert level developer for Content Management Systems including Drupal, WordPress and Joomla.
In addition to the core team listed above, ISDG creates “virtual teams” specific to client projects and requirements, bringing together the most talented minds in any media to work their magic. Whether you need to add qualitative research, Public Relations, a 3D animation or a video component, ISDG’s experts have experience in B2B (technology, industrial and commercial), B2C (non-profit, retail and service industries) and Government (Education, Economic Development, State and Local Agencies).