Canyon Creek Homes

CCH - Marketing Solutions

 

Goal: Create a lead generation program to help draw more visitors to a custom home builder’s website.

ISDG Solution: ISDG incorporated a variety of tools to achieve the goal of more visibility and more leads coming in through the website. First, the website copy was polished with an eye toward SEO. Social profiles were set up and loaded with content. But prior to setting up a successful Google AdWords Campaign, we needed something more for end users to do on the site other than look at portfolio images and blog posts. We needed a way to track who was interested in learning more. After conducting in-depth research, we discovered there were no comprehensive guides available for things you need to consider when building a custom home. So we wrote one! The guide is available as a free download on the website.

Visit this site.